sábado, 28 de fevereiro de 2009

FASHION GURU Edna Woolman Chase sobre glossies nos tempos difíceis

Edna Chase, no centro, e, à direita, Iva Patcevitch, presidente da Condé Nast, numa jam session no estúdio do fotógrafo Gjon Mili, da Life. NY, 1943.  


Edna Woolman Chase, a editora que mais tempo ficou à frente da Vogue América – entre 1914 e 1951 – fez um discurso diante do Fashion Group de Nova York, em 1941, que bem poderia retumbar nos ouvidos de hoje diante da nova situação econômica do mundo:

"Quando sou questionada sobre a guerra, as pessoas me perguntam 'será muito difícil editar uma revista de luxo como a Vogue em tempos como esses? Você acredita que haja esperança de sobrevivência?'. Minha resposta é... que tipo de revista você pensa que é Vogue? Moda não seria moda se não conformasse o espírito, as necessidades e as restrições da sua época."

Sábia Chase. 

10 comentários:

Maíra Liguori disse...

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Anônimo disse...

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a moda tem que confortar (especialmente em épocas difíceis)...tem que nos permitir escapar para mundos fantásticos e nos proporcionar prazer. E tem algo mais prazeroso do que ver coisas bonitas?

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